AddSecure Group-Clifford Group deal nominated for Dutch M&A Awards in Best Deal Mid-Market category

The prestigious recognition not only highlights the success and impact of the transaction, but also demonstrates that AddSecure executes successful deals that create value for stakeholders and customers alike.

On September 18, 2023, AddSecure Group, a leading European provider of secure IoT connectivity and end-to-end solutions, acquired Clifford Group, a leading multi-brand telematics company in the Benelux, to strengthen their market position and expand their service offerings.

Now the AddSecure Group – Clifford Group deal has been nominated for the Dutch M&A Awards in the category Best Deal Mid-Market. This prestigious recognition highlights the success and impact of the transaction, which has been selected by the M&A Awards jury from a longlist of submitted deals.

“We are proud to see our recent investment activities recognized with a nomination for the Dutch M&A Awards. This nomination reflects the dedication and expertise of our team in executing successful deals that create value for our stakeholders and customers,” says Stefan Albertsson, CEO of AddSecure.

“This nomination is much appreciated and confirms our commitment to increase value for all stakeholders and driving growth through strategic partnerships,” says Huibjan Braafhart, CEO of Clifford Group.

Clifford Group was a portfolio company of NewPort Capital that has supported the management team with their growth journey over the last 5 years.

The M&A Awards celebrate excellence in mergers and acquisitions, recognizing outstanding achievements in various categories. The Best Deal Mid-Market category specifically acknowledges deals that demonstrate exceptional performance and strategic significance within the mid-market segment.

The winners will be announced during the M&A Awards Show, taking place at the Beurs van Berlage in Amsterdam, the Netherlands on Thursday, December 14.

For more information about the M&A Awards and the nominated deals, please visit